PROGRAMME

CMO Executive Forum Denmark

Venue:

Sølyst, Den Kongelige Skydebane

Emiliekildevej 2, 2930 Klampenborg

Date:

Feb 22nd, 2022 from:

08:00 - 16:30

08:45 - 09.00

Welcome speech by twoHundred and moderator

Michael Stein

Head of Marketing at Semler Mobility Marketing

09:00 - 09:45

Bring purpose alive in your customer value proposition

Ulrik Gernow

EVP & COO at Grundfos

10:15 - 11:00

Brand strategy & Customer value proposition.

Magnus Bach

VP, Head of Global Marketing at Vestas

11:30 - 12:15

Danske Bank's New Brand & Positioning Strategy

John Blaabjerg Veje

Head of Group Brand & Marketing at Danske Bank

13:15 - 14:00

Group discussion by twoHundred

Michael Stein

Head of Marketing at Semler Mobility Marketing

14:30 - 15:15

Digital transformation og automation

Lotte Bork Ferrero

Head of Marketing & CX at Velliv

15:15 - 16:00

How insights drive Customer Experience and Brand Growth at Tryg

Kristian Brunnenberger Andersen

Director, Head of Marketing & Customer Insights at TRYG